Sports CTV
The game's on.
So is your brand.
Live sports is the last place people still watch together, all the way through. Put your brand there, on real television, in the markets you choose.
No sales pitch, no platform to learn. No TV spot? We'll help you build one.
Why sports
Nobody reaches for their phone.
People clear their schedule for it, watch it with other people, and stay for the whole thing. That\u2019s the room your brand gets to be in.
Shared rooms
More than one person in front of the screen.
Live attention
Content people don't skip or scroll past.
Big-screen scale
Your spot at television size.
Local relevance
Sports viewing in the markets you sell in.
What you get
You pick the moments. We run the campaign.
Tell us the markets and the games that matter. Our U.S.-based team plans, buys, traffics and reports on the rest.
Premium sports inventory
Live sports and high-attention sports content.
Market planning
Focus the campaign on the markets that matter to you.
Audience layering
Add audience data where it sharpens the buy.
Creative support
Bring a spot, or we'll produce one.
After the whistle
You'll know which games carried it.
Live game streams, regional programming, highlights and sports-fan audiences come back as separate lines, next to completion and market delivery for the whole flight.
Sports availability shifts with the schedule. We plan around what is actually on.
Sample Campaign
Flight · Example datesSpend
$1.1M
Flight to date
Impressions
35.5M
Delivered
Completions
33.4M
Full views
Completion rate
94.1%
Of impressions
Live-event context
Share of impressions- Live game streams32%
- Regional sports programming24%
- Sports highlights & studio shows19%
- Sports-fan audiences15%
- Team-market geography9%
Pricing
Sports
One published rate for the highest-attention television there is. No sales call needed to see it.
$70 CPM
Inventory varies by market, timing and availability.
Reporting
See where the campaign ran.
Apps and devices, targeting tactics, delivery and video completion — plus outcomes where measurement is configured.
Answers
How sports CTV works.
How does sports CTV advertising work?
Sports CTV places your ad inside live and on-demand sports streaming, so your brand appears while games are being watched — often by a full room. Inventory is bought by impression and can be narrowed by geography and audience. Because live sports is the most contested streaming inventory, it is priced higher than general CTV: $70 CPM at Rambunctious.tv, versus $30 for geographic targeting.
Make your ad
No TV spot? We'll help you build one.
Creative → Campaign → On TV
Get in the game.
Tell us the markets and the moments that matter to your business. We'll build the sports plan around them.